A new advocacy group closely tied to Monsanto
has started a counteroffensive to stop the proliferation of milk that
comes from cows that aren’t treated with synthetic bovine growth
hormone.
...
Afact has come together as a growing number of consumers are choosing
milk that comes from cows that are not treated with the artificial
growth hormone.
...
The marketplace has responded, and now everyone from Whole Foods Market to Wal-Mart Stores sells milk that is labeled as coming from cows not treated with the hormone.
...
So Afact has embarked on a counteroffensive that includes meeting with
retailers and pushing efforts by state legislators and state
agriculture commissioners to pass laws to ban or restrict labels that
indicate milk comes from untreated cows.
Yeah, God-forbid consumers might actually do the rational actor thing and decide they prefer milk without additives, or worse, other upstart companies might see profit opportunities in satisfying such demand.
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